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Adobe Analytics Advanced Features & Tools

Overview

This training Programme will expertise you how to use Dynamic Tag Management in order to manage tags for your Adobe Marketing Cloud and third-party tools. You will learn how to create and monitor campaigns in Reports & Analytics. You will also learn how to integrate your Reports & Analytics data with data external to your Web site in order to understand your business from end to end.. This course dives deep into reporting features, enabling you to receive custom information on visitors and customers.

Audience

This course is designed for experienced Reports & Analytics users, Technical leads, coders, IT, administrators.

Course Prerequisites

  • Aspirants should complete the Reports & Analytics User Training or have significant experience with Reports & Analytics prior to attending this course.

Course Content / Exam(s)

Schedule for Adobe Analytics Advanced Features & Tools Training & Certification Courses

Course# Course Name Exam# Duration (days)
20740B Adobe Analytics Advanced Features & Tools Training & Certification Courses 70-740 5

Adobe Analytics Advanced Features & Tools benefits

After Successful completion this course, you will be able to:-

Reports & Analytics experts will help you leverage this powerful tool by providing insight into the following areas:

  • Monitoring and measuring marketing efforts
  • Maximizing Web site activity
  • Understanding and maximizing conversion
  • Segmenting visitors
  • Tailoring development efforts
  • Discovering hidden insights and unique trends
  • Exploring advanced data relationships

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