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Audience Manager Implementation

Overview

Adobe Audience Manager Implementation training programme where will Students learn how to successfully implement Adobe Audience Manager. You will also learn about the implementation workflow as well as techniques to manage the end-to-end deployment of Adobe Audience Manager. In-class presentations and hands-on exercises will help you configure and execute each phase in the implementation workflow: code implementation, segment strategy, segment activation, and reporting. This section outlines and explains the processes related to getting started with the Audience Manager data management platform (DMP). This section is designed to help business teams, project managers, and technology managers understand the Audience Manager implementation process.

Audience

This course is designed for Power users, developers, architects and implementation managers.

Course Prerequisites

  • Aspirants should have attended the “Organize and Build Audience Profiles using Adobe Audience Manager” course
  • Or have equivalent knowledge of analytics and JavaScript.

Course Content / Exam(s)

Schedule for Audience Manager Implementation Training & Certification Courses

Course# Course Name Exam# Duration (days)
20740B Audience Manager Implementation Training & Certification Courses 70-740 5

Audience Manager Implementation Benefits

After Successful completion this course, you will be able to:-

  • Understand the Adobe Audience Manager implementation workflow model
  • Giving presentation on client-side and server-side Implementation
  • Discover and understand your business requirements and Deploy customer ID Sync
  • Produce an actionable plan to address those demands
  • Develop custom solutions to help meet unique requirements or use cases
  • Ensure that your proprietary data is imported and made available in the Audience Manager
  • Describing the importance of taxonomy in Adobe Audience Manager
  • Customize logical segments in Adobe Audience Manager by using various strategies
  • Identify use cases for algorithmic modeling
  • Using profile merge rules when creating segments
  • Customize an URL and Cookie destination andApply data export controls on a destination and Create test groups by using the Audience Lab feature.
  • Analyze various reports generated by Adobe Audience Manager Star

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